Shopify development and ongoing maintenance for a New York fine diamond jewellery brand, from the store’s earlier design to custom Liquid sections today.
Jewellery & Luxury
Industry
2024–now
Year
Ongoing
Development & care
Shopify
Platform
A New York fine jewellery brand needed a reliable Shopify partner: someone to build its store, bring new designs and collections to life, and keep everything polished as the brand grows.
I designed the earlier version of the store, then implemented the current design in Shopify with custom Liquid sections and templates: editorial collection landings, filterable product grids, product pages with colour options and a virtual try-on, and sections for bespoke pieces and press.
A fast, editorial store that matches the brand’s luxury positioning, maintained continuously since 2024 with new collections, pages and improvements.
The brand creates heritage-inspired diamond jewellery, handcrafted in New York and featured in titles like Vogue and Harper’s Bazaar. I designed the earlier version of the store and have been its Shopify developer ever since.
For the current look, I turned the new design into a working store with custom Liquid sections and templates, and I keep it running smoothly with new collections, landing pages, fixes and improvements.
Services
Store design (previous version)
Shopify development
Custom Liquid sections & templates
Collection landing pages
Ongoing maintenance & updates
Features
Editorial homepage & collection stories
Filterable product grids
Colour options & virtual try-on
Bespoke & press sections
Instagram feed & newsletter
Responsive: desktop, tablet, mobile
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