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Retail display supplier: Shopify design system & pages

Project Overview

A Shopify store redesign for a US supplier of store fixtures, mannequins and retail displays: style guide, homepage, collection and product page designs for desktop, tablet and mobile.

E-commerce / Products

Industry

2026

Year

12

Layouts designed

Figma, Shopify

Platform

Retail display supplier: Shopify design system & pages

Screens

Inside theproject.

Homepage01 / 06←→

Homepage

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Main collection02 / 06←→

Main collection

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Collection with filters03 / 06←→

Collection with filters

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Product page04 / 06←→

Product page

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Mobile layouts05 / 06←→

Mobile layouts

Screen 05 of 06

Style guide06 / 06←→

Style guide

Screen 06 of 06

Homepage hero and product categoriesMain collection page with sub-categoriesCollection page with sidebar filtersSingle product pageHome, collection and product pages on mobileStyle guide: colours and typography
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The Brief

A US supplier of store fixtures and retail displays wanted a Shopify store that feels as polished as the shops it equips, with a large catalogue that buyers can browse quickly on any device.

The Approach

A confident red-and-ink palette with DM Serif Display headings and Outfit for UI, defined in a style guide first. On top of it I designed the homepage, a main collection page for top-level categories, a filtered sub-collection page and the product page, each for desktop, tablet and mobile, and supported the client’s developers during the Shopify build.

The Outcome

Twelve production-ready layouts and a shared style guide that let the development team build a consistent, easy-to-shop catalogue across every screen size.

About the Project

The store supplies boutiques and retailers with everything from mannequins and garment racks to hangers, shelving and display cases. With hundreds of products across many categories, the redesign needed a bold first impression and a catalogue that stays easy to browse.

I created the style guide and designed the homepage, main and sub-collection pages and the product page in Figma, at desktop, tablet and mobile sizes, then worked with the client’s development team while they built it in Shopify.

Deliverables

Style guide: colours & typography
Homepage
Main collection page
Sub-collection page with filters
Single product page
Desktop, tablet & mobile layouts
Handoff & support for the dev team

Features

Bold hero & product categories
Featured products & best sellers
Category tiles for large catalogues
Sidebar filters & sorting
Product gallery & recommendations
Shopify-ready components

Client feedback

“

We’ve had a great experience working with Vladimir Koncos on our website. From the very beginning, he has been professional, responsive, and great with communication. He is extremely timely, pays attention to detail, and truly takes pride in his work. We really love the work he has done for us, and his finished product speaks for itself. We would highly recommend Vladimir to anyone looking for someone who is professional, reliable, and genuinely cares about delivering a great result. It has been a pleasure working with him!

Kevin Tingle

Manager of Sales & Operations, SL Store Fixture · via Toptal

Let’s build somethingworth remembering.

I reply within 24 hours on weekdays.